Friday, January 15, 2016

Sports Broadcasting, Pay TV, & ESPN

John Ourand says the pendulum is swinging back toward sports programming airing on broadcast TV rather than pay TV. In somewhat related news, NBC is expecting to rake in over $1 billion in ad revenue for the 2016 Summer Olympics, possibly surpassing the London Games. Meanwhile, there's gloom in the news for ESPN thanks to a survey where half of respondents said they'd give up ESPN if it could save them $8 a month, and Brian Lowry notes there isn't much sympathy out there for ESPN's woes.

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